SATopShops Jaguar, the luxury car brand, seems to be taking a bold swipe at its rival BMW in an imaginative move to capture a piece of the market for its SUVs. That’s if our interpretation of a billboard advert of the Jaguar E-Pace, spotted in Centurion, Pretoria, is anything to go by. The Jaguar Centurion … Read moreJaguar SUV: Is it the quickest way to get over BMW X5?
Our goal is clear: we want to make the fully electric, fully connected car a bestseller around the world. The iconic car of the electric age must be a Volkswagen. SATopShops Volkswagen is set to bring back the Microbus in electric vehicle format called I.D. Buzz. It takes the shape of the original VW Microbus which … Read moreThe VW Bus is back as ID Buzz, and it’s electric
Ujuh Reporter and Tech Financials The new Mercedes Benze A-Class comes with a private car sharing app that speaks to the future of the sharing economy. The app called Mercedes me allows the new compact car to be shared with a specified group of users, friends, family, colleagues or any other social network. The initiative panders to … Read moreMerc flirts with the future of sharing economy with Private Car Sharing app
AlesiaKan / Shutterstock.com Murray Goulden, University of Nottingham Following TfL’s decision to withdraw Uber’s license to operate in London, there has been a widespread picking over of the ride-hailing app’s recent history – and speculation about its future. A fairly common conclusion is that Uber needs to become more ethical if it is to survive. … Read moreUber can’t be ethical – its business model won’t allow it
Chris Ebbert, Nottingham Trent University Only a handful of cars have ever managed to be considered both cute and cool at the same time. Fewer still acquire the kind of status that makes them sought-after collectors’ pieces in old age. Volkswagen’s original camper van has been firmly in this category for some time, and its … Read moreHow did the VW camper turn into a £90,000 icon?